About the job
We are looking for a talented Social Media Producer who will help amplify RADII’s mission of bridging cultural understanding through compelling social media content. This role offers a unique opportunity to create engaging content that showcases contemporary Asian culture.
The ideal candidate will combine creative storytelling with technical skills in video editing and design to produce content that resonates with our global audience.
Responsibility:
- Create and schedule engaging social media content across multiple platforms (Instagram, Twitter, TikTok, Facebook etc.) that aligns with RADII’s mission of cultural bridge-building
- Assist in content creation and editing for various marketing initiatives
- Monitor social media trends, particularly those relevant to contemporary Asian culture and youth subcultures
- Produce and edit short-form videos that capture modern Asian culture and trends
- Design visual content using various design tools while maintaining RADII’s brand identity
- Track and analyze social media metrics to optimize performance
- Collaborate with team members to develop and execute social media campaigns that highlight RADII’s multimedia content and events
- Manage community engagement and respond to audience interactions
Professional Experience:
- 1-3+ years at a digital media company or cultural publication
- Experience creating content that bridges Eastern and Western perspectives
Technical Skills:
- Strong portfolio showing video editing work (particularly short-form content for Instagram/TikTok)
- Demonstrated ability to create visually appealing social graphics
- Experience with both Western platforms (Instagram, Twitter, Faceook) and Asian platforms (WeChat, RED/小红书)
Cultural Background & Language:
- Bilingual in English and Mandarin (Cantonese is a plus)
- Deep understanding of contemporary Asian culture, particularly youth culture and trends
- Active interest in areas like Asian music, fashion, art and technology
Personal Qualities:
- Shows cultural sensitivity and awareness
- Has their finger on the pulse of trending topics in both Asia and the West
- Demonstrates ability to explain cultural nuances to different audiences
- Natural storyteller who can spot interesting angles that appeal to global audiences
- Proactive in identifying emerging trends and stories
- Network of contacts in the Asian digital media/content creation space
About RADII:
RADII (rā’dē-ī’) is an independent media platform dedicated to bridging the East and West by shining a light on topics and issues that connect a new generation of changemakers. Founded in 2017, RADII produces multimedia content, articles, and events that empower young, globally-minded thinkers, aimed at revolutionizing perceptions of contemporary Asian culture around the world. Our mission is to captivate the world through stories that transcend boundaries.
We are committed to diving behind the headlines to explore modern Asia in all its glory and complexity, making this an exciting opportunity for a creative and culturally-aware Social Media Producer to join our team.
If you’re interested, email your CV and a brief cover letter to [email protected]
